Video Games Make You Less Attractive?

Do you believe this research?

We investigate the relationship between physical attractiveness and the time people devote to video/computer gaming. Average American teenagers spend 2.6% of their waking hours gaming, while for adults this figure is 2.7%. Using the American Add Health Study, we show that adults who are better-looking have more close friends. Arguably, gaming is costlier for them, and they thus engage in less of it. Physically attractive teens are less likely to engage in gaming at all, whereas unattractive teens who do game spend more time each week on it than other gamers. Attractive adults are also less likely than others to spend any time gaming; and if they do, they spend less time on it than less attractive adults. Using the longitudinal nature of the Add Health Study, we find supportive evidence that these relationships are causal for adults: good looks decrease gaming time, not vice-versa.

I did inventory on the gamers I know and it does seem that gamers care less how they show up in real life vs. how badass their gaming console and desk appears.

I even have first-hand experience investing in a gaming streetwear brand called Mainframe. It did not take off, and I think it’s because gamers don’t care much about identifying as gamers on the street.

Now the same founder of Mainframe is making streetwear and products for “gardening” as you can see here: Josephspliffs.com.

I feel like this company should be the official sponsor of 420 News? Chandler, the founder, even drove me to airport today and I sported his shades and fanny pack with pride.

Happy Monday

Scott Paul